1. First name or initial allows us to differentiate person’s using the same e-mail address. This is important because the club is limited to adults 18 plus. If we receive 3 requests for the same e-mail address, chances are one is a child and all three persons will be notified a third person is using the address.

2. First name is also required if our membership numbers are audited. This is how print publications prove their subscribers by matching a first, last and street address to an individual to prove unique readers.

3. First, Middle and Last name is required to receive your Couples Club card in the mail.  Cards will be mailed when we hit 250,000 members.

4. Finally, first name allows us to personalize greetings to you and differentiate you from your partner for contests, special offers and prizes. BACK | TOP

1. Middle Initial allows us to differentiate person’s using the same e-mail address. This is important because the club is limited to adults 18 plus. If we receive 3 requests for the same e-mail address, chances are one is a child and all three persons will be notified a third person is using the address.

2. First, Middle and Last name is required to receive your Couples Club card in the mail. Cards will be mailed when we hit 250,000 members.

3. If your name is common, middle initial helps us make sure we are communicating with the right person for contests and events. BACK | TOP

1. Last name allows us to differentiate person’s using the same e-mail address. This is important because the club is limited to adults 18 plus. If we receive 3 requests for the same e-mail address, chances are one is a child and all three persons will be notified a third person is using the address.

2. Last name is also required if our membership numbers are audited. This is how print publications prove their subscribers by matching a first, last and street address to an individual to prove unique readers.

3. First, Middle and Last name is required to receive your Couples Club card in the mail. Cards will be mailed when we hit 250,000 members.

4. Finally, Last name allows us to personalize greetings to you and differentiate you from your partner for contests, special offers and prizes. BACK | TOP

1. As with the names, more than two memberships to a single address are a red flag to Couples Company. It may mean a child is trying to gain access and we will notify all members of the third person. You then have the power to decide if in fact your child is trying to gain access, whether or not you want him/her to. Even though nothing on Couples Company (CC) is prohibited to children, we want the forum to be open to discuss and instruct on such adult issues as sex, addiction, infidelity and custody. CC Executive Team has decided that these areas among others are areas we would not feel comfortable allowing our children access to. We cover adult topics for adults. It’s a personal decision on management’s part to deny access to children, not a requirement by law.

2. Address is required if our membership numbers are audited. This is how print and online publications prove their subscribers by matching a first, last and street address to an individual to prove unique readers.

3. Address is required to receive your Couples Club card in the mail. Cards will be mailed when we hit 250,000 members.

4. City, State and Zip and Country help us know which cities have the most members. This enables us to plan events in those cities, gather support from sponsors and fortify our content covering events and activities near you.

5. We also plan to add a feature that will allow you to purchase from Couples Company and its merchants without having to fill out your shipping address every time. This will be an opt-in feature when it becomes available. BACK | TOP

1. This doubles as your password into the club. That way you do not have to remember yet another password

2. If you opt-in, this is how you will receive most of your correspondences from Couples Company.

3. As with the names, more than two memberships to a single e-mail address are a red flag to Couples Company. It may mean a child is trying to gain access and we will notify all members of the third person. You then have the power to decide if in fact your child is trying to gain access, whether or not you want him/her to. Even though nothing on Couples Company (CC) is prohibited to children, we want the forum to be open to discuss and instruct on such adult issues as sex, addiction, infidelity and custody. CC Executive Team has decided that these areas among others are areas we would not feel comfortable allowing our children access to. We cover adult topics for adults. It’s a personal decision on management’s part to deny access to children, not a requirement by law. BACK | TOP

Male or Female, Date of Birth

1. Attract sponsors and underwriters of Couples Company feature, thus enabling us to keep the Web site free in most areas

2. Attract and retain advertisers who market to either men or women and buy by age group

3. Structure our content to meet the needs of men and /or women in your age group

4. Helps us identify which ages we are strong in and whether our content is appealing to both men and women. Should we notice a high percentage of one age or sex, this tells we may not be meeting the needs of our reaching the groups with lower numbers, thus indicating the need to add more features and content which speaks to the needs of a specific gender or age group and that our marketing efforts should be redirected.

5. Design contests that will be attractive to your sex and stage of life

6. When coupled with other demographic information it allows us to create content, features and classes that match your needs during your specific life stage.

7. Helps us decide which products and services to offer on Couples Company.

8. Helps us define what products or services we should create on Couples Company BACK | TOP

Rent or Own

1. Helps us determine if we should be focusing more on First Time Home Buyer issues or Remodeling and Home Improvement issues

2. Allows us to attract sponsors and club benefit providers who will be useful to you

3. Certain challenges are prevalent in a rental situation, which are not issues in home ownership and visa-versa. By knowing what percentages of our members fall in each area, we can skew our content to meet the needs of both.

4. For contests, let’s say we give away an entire patio set. This works for homeowners but not apartment dwellers. Knowing who has what allows us to run two contests and attract prizes for each, one for renters where we give away an entertainment center and homeowners win the equivalent amount in landscaping and patio furniture.

5. Unfortunately in the world of advertising and sponsorship, most advertisers prefer homeowners to renters because they tend to have higher incomes, are more stable and spend a lot more money on products and services. Which means, this percentage is very important in Couples Company’s ability to attract sponsors.
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1. Couples Company uses the anonymous percentage tabulations from all the member’s profiles to create our marketing and public relation’s materials.

2. This question also helps us determine if we are not reaching certain segments of the population.  For example, if most of the answers are from high income households, this tells us that we probably need to work with government programs and other services to reach lower income couples whom may also benefit from our content and resources.

3. Allows us to make sure the products and services for sale on Couples Company are of the right quality and price for your income level. We don’t want to sell Tiffany’s if 95% of our members survive on $50K per year or less? On the other hand, if most of our members earn over $200K per year, Tiffany’s would be an anchor tenant.

4. Income levels give us insight into the problems facing our members. Lower income couples will be dealing more with survival issues and learning how to elevate themselves into a more secure income bracket. Higher income couples will be focusing on investment, extended education and personal enrichment and figuring out the best ways to protect what they already have.

5. Allows us to make sure that prizes and trips we give away match your lifestyle.

6. Who advertises and sponsors programming on Couples Company will be highly determined by the household income break out, especially if the product or service is a luxury or non-necessity.

7. Couples Company will be manufacturing and licensing our own products. The household income percentages will help us determine the quality level and price points best suited to our members.
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1. Couples Company uses the anonymous percentage tabulations from all the member’s profiles to create our marketing and public relation’s materials.

2. This question also helps us determine if we are not reaching certain segments of the population.  For example, if most of the answers are from persons with college degrees, this tells us that we probably need to work with government programs and online connectivity companies to reach less educated couples whom may also benefit from our content and resources.

3. Level of education of our members determines the depth and complexity of our articles and courses. If the majority are college graduates, most of the information will be written at a college level.

4. Advertisers and sponsors look closely at this number. In general, the better educated a person is, the more money they make and the more likely they are to seek solutions to problems and obtain professional advice and counsel. The less educated, the more likely they are to try to avoid dealing with issues because they are not aware of or can not afford many of the resources available to them. This also goes to content. If a large portion of our members have less than a college education, that means we need to focus more on government provided solutions and free resources and spend more time covering in depth the options available. BACK | TOP

1. Couples Company uses the anonymous percentage tabulations from all the member’s profiles to create our marketing and public relation’s materials.

2. Used to determine the content and direction of the company, which issues need special attention and which experts we need to hire and contract with. BACK | TOP

1. Couples Company uses the anonymous percentage tabulations from all the member’s profiles to create our marketing and public relation’s materials.

2. Used to determine the content and direction of the company, which issues need special attention and which experts we need to hire and contract with.

3. Let’s us know which parenting expert companies we should partner with

4. Helps us identify what types of products and services to carry.

5. Helps us identify which areas of parenting we should focus the most on.

6. Lets us know to watch club memberships from your address to prevent children who may try to sign up from your home account. BACK | TOP

MEMBER BENEFITS